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The keyword research has been a difficult operation, which has taken a long period of time, if done manually. That is the reason, why so many does it by looking the number of competing sites or the number of the competing search terms only. However that does not tell the real figure about, whether you can rank on the top page or on the first position with your chosen keyword.

1. Why Long Tail, Low Competition Keywords Are So Valuable?

The reason is very simple. The long tail, low competition keywords are very effective, because the competition is so mild. This comes from the fact, that big operators use profitable niche keywords, which are usually much bigger, i.e. they have higher search volumes.

And when the long tail, low competition keywords are very targeted, i.e. the searchers know, what they are looking for, the conversion rates are very good. When they can hold their positions for a long period of time, this means a very profitable traffic.

2. The Exact Number Of Competing Sites.

Many niche marketing software tell the number of competing keywords or competing sites, but it is important to tell the exact number of competing sites concerning a certain keyword. This together with the next requirement tells, how realistic it is to rank high with the selected keyword and actually, what you have to do.

3. Strength Of Competition Is The Key.

The biggest search engine is Google and we all know, that Google loves links, which are pointing to your site. It sees these links as votes from other sites. Actually the number of links is very important but much more important is the quality of the links, i.e. are they on the high PR sites or low PR sites.

It would be very time consuming to go through all the linking sites and their PR numbers, so you can use a niche marketing software, which can do all this with a one click. The strength of competition is the most important key figure, because it simply tells, what are your chances.

4. AdWords Prices From The Same Results.

The low competition keywords software can be planned to do a lot of things and one very interesting one is the information about the AdWords quotations, i.e. how much the advertisers are willing to pay for one click on the Google result page.

Now if the marketer plans to monetize the site with the AdSense ads, this information is crucial. The AdWords prices are very different in different categories, ranging from over $ 50 down to $ 0.05 per one click. So it is very important to pick the right, long tail keywords for the site.

5. Measure Of Backlinks Tells, How Many Backlinks You Need To Get The Top Position.

Some low competition keyword software tell, how many links in average your site needs to be able to get the first position with a particular keyword. However, the key figures are the strength of the competition and the exact number of competing sites.

As you see, the keyword research, if done manually is a very frustrating and time consuming job. So to make it regularly, you may ponder to get a good software. Only with that you will do the job regularly and to reach good results.

Juhani Tontti, B.Sc., Marketing. The Fact Is That Only With The Right Niche Marketing Software You Can Find Profitable Niche Keywords To Make Money Online. Visit: Low Competition Keywords

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